Byron Moore

Consumer or Contributor – Which Do You Want to Be?

The holiday season is advertiser season.  We see a parade of TV commercials and online ads showing us peaceful, thankful and content people. But they’re not real, are they? They’re actors, visions created for us by clever marketers, promising us the good life if only we’ll buy their product. Perhaps you’re not like the people …

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Is It Urgent or Important?

“I have an opportunity…” I can’t tell you how any of my client conversations start with that statement. “I have an opportunity to…buy into a business…buy some land…buy a house I’ve had my eye on for a long time.” Always these opportunities come with a timeline.  “I need to give them an answer…by tomorrow…by the …

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The Danger of Financial Fatigue

The smell of fresh cut grass in August still makes me want to run and hide. I get flashbacks of red-faced football coaches, whistles blowing, screaming encouraging slogans at me like, “C’mon, son…run! Harder! Faster!” During summer camp, these thoughtful men even had trash cans placed strategically about the field so we players could pause, …

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